Volunteers' Week 2025 Social Media Toolkit

Join in with us on social media from 2-8 June to celebrate being a Chapter One online reading volunteer - and the vital role you play in helping to close the reading gap in the UK

Volunteers' Week is our opportunity to celebrate the transformative impact volunteers make across the UK. Running from 2-8 June 2025, this nationwide event gives us all a moment to recognise the power of volunteering. At Chapter One, we're incredibly grateful to you, our Online Reading Volunteers, for dedicating your time each week to support children's reading journeys. Your consistent, compassionate presence is helping build reading confidence in children who might otherwise slip through the cracks. Together, we're creating a world where all children have the literacy skills needed to thrive!

During Volunteers' Week, we would love you to post on social media about why you’re proud to volunteer for Chapter One!

Don't forget to tag us! Please include our handles (on Instagram) or tag us (on LinkedIn and Facebook) in your posts to make it easier for us to share and amplify them. Please also make sure you are following us!

LinkedIn: chapteroneuk
Instagram: @chapterone_uk
Facebook: ukchapterone

If you are able to record a short video testimonial (e.g. a one-minute ‘selfie style’ video of you talking about why you are proud to volunteer for Chapter One) or take a selfie of yourself during a reading session then even better!

Example LinkedIn post 1

I love being an online reading volunteer with Chapter One! It’s a really fulfilling 30 minutes of my week and I don’t even need to leave my desk! Ask me anything about my experience and I would be happy to help! Chapterone.org #VolunteersWeek

Example LinkedIn post 2

Did you know that 38% of 11 year-olds in England from disadvantaged backgrounds leave primary school unable to read to the expected standard? Through Chapter One, a number of my colleagues and I are volunteering online for 30 minutes a week to help disadvantaged children improve their reading skills. It's fun and rewarding and so easy to fit into my working week. Ask me anything about my experience - I would be happy to help! chapterone.org #VolunteersWeek #ChapterOneVolunteer #EmployeeVolunteering

Example LinkedIn post 3

Research shows that having multiple 'reading influencers' in a child’s life has a marked impact on their love of reading, which in turn increases their wellbeing, educational prospects and life outcomes. So, if you've always wanted to be an 'influencer', now is your chance! By becoming a Chapter One UK online reading volunteer like me, and/or supporting your employees to do this, you will become a reading influencer yourself - and help children facing disadvantage across the UK! Ask me anything about my experience - I would be happy to help! chapterone.org #VolunteersWeek #ChapteroneVolunteer #EmployeeVolunteering

Graphics and images

You can download some suggested accompanying images via this Dropbox. If you have any issues with accessing the assets, please contact Chapter One’s Social Media and Communications Officer, Isabel Davies isabel.davies@chapterone.org.

Our online reading volunteers programme supports struggling readers in five key ways: helping them to become better readers, to become more confident in reading, to enjoy reading more, to be more confident at communicating and to be inspired and more motivated to read.

Dr Julie Bennett, Evidence & Impact Manager, Chapter One

Some other key messages about literacy and Chapter One you can include in your posts:

  • Did you know that reading for pleasure is the single biggest indicator of a child’s future success – more than their family circumstances, their parents' educational background? I am proud to volunteer with Chapter One to give 1:1 online literacy support to children at the time they need it most.

  • Volunteering, as well as improving the lives of others, can play an important role in wellbeing in the workplace. I love my online 30-minute weekly reading sessions with children that need literacy support through [insert company name’s] partnership with Chapter One.

  • Chapter One has identified a problem faced in schools and wider society where children facing disadvantage have lower literacy levels. Unfortunately, teachers have limited time and resources to be able to spend 1:1 time with children practising their reading and inspiring them to enjoy books and become confident readers. Chapter One solves this by matching schools and children with corporate volunteers to read online with the same child each week.

  • Chapter One focuses on areas of deprivation in the UK, working in schools which have a high number of children receiving free school meals.

  • Many children selected for Chapter One don’t have anyone to read with at home or don’t have books to read for pleasure.

  • The relationship developed between my pupil and I goes beyond reading and has a lasting impact.

  • The reading levels of the child improve but there is also a wider impact on their confidence levels.

  • I commit 30 minutes every week to reading with my child but it is flexible and can fit in with my schedule.

  • Chapter One online reading volunteers are part of something innovative, the best kind of use of technology – as an enabler for meaningful human interaction.

It all starts with literacy.