Communications Toolkit for our Gold Partners

This toolkit outlines ideas on how you can communicate your partnership with Chapter One on your own channels

We are very grateful to the commitment made by our Gold Partners to our Online Reading Volunteers Programme. Here are some suggested social media posts for you to communicate your partnership with Chapter One on your own channels.

🔗 Our social media channels

Please make sure you are following us!

• Please do tag us in your posts to make it easier for us to share and amplify them.

• Chapter One's tagline is It All Starts With Literacy. Please do include hashtag #ItAllStartsWithLiteracy wherever possible in your social media posts.

Suggested hashtags

#ChapterOne #itallstartswithliteracy #employeewellbeing #socialvalue #socialimpact #socialmobility #literacy #corporatepartnerships #corporatevolunteering #employeevolunteering #readingforpleasure

📷 Chapter One logos and photography

A selection of images and our logos are available here in this Dropbox folder, including a Chapter One Gold Partner logo. If you require any other images or have any issues accessing, please email Isabel Davies, our Social Media and Communications Officer, at isabel.davies@chapterone.org.

✏️ Suggested LinkedIn posts for our Gold Partners

[Insert company name] is proud to support @Chapter One UK as a Gold Partner this year. We are providing 50+ volunteers who are reading online each week with 5-8 year-old children facing disadvantage across the UK.

Our volunteers are developing fundamental reading skills and inspiring a love for reading from an early age, helping build confidence in children who might otherwise slip through the cracks.

Find out more about Chapter One: chapterone.org

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Check out our fantastic team members who are online reading volunteers for our charity partner Chapter One, which transforms children's futures with one-to-one reading support at the time when they need it the most. We’re proud to be a Gold Partner, providing 50+ volunteers who team ‘meet’ online with a child for 30 minutes a week, during the school day. They read stories and play word games that inspire a love for reading from an early age, helping build confidence in children who might otherwise slip through the cracks.

Find out more about Chapter One: chapterone.org

✏️ Suggested posts for our individual online reading volunteers

In addition to using your company social media channels to showcase our partnership, we would love you to encourage your employees who are volunteering for Chapter One to actively promote their involvement with the programme on their personal social media networks. They could post about the excitement of watching their student’s confidence soar, or reflect on how they themselves are benefiting from the experience. Many volunteers tell us that reading with Chapter One gives them 30 minutes when they can switch off from the pressures of the working day and enjoy a meaningful 1:1 human connection.

If they are able to record short video testimonials or take selfies of themselves during a reading session then even better!

Suggested LinkedIn posts

This school year, through @Chapter One UK, a number of my colleagues and I are volunteering online for 30 minutes a week to help children facing disadvantage improve their reading skills. I can’t wait to get started!

Check out Chapter One: chapterone.org

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This school year, [Insert company name] is a @Chapter One UK Gold Partner! I’m one of the 50+ employees who are volunteering online for 30 minutes a week to help children facing disadvantage improve their reading skills. It’s the best call of the week!

Check out Chapter One: chapterone.org

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I have done a lot of reading in my career, but rarely has it been as rewarding as the first online session with my 7 year old reading partner today. Through @Chapter One UK, a number of my colleagues and I are volunteering online for 30 minutes a week to help children facing disadvantage improve their reading skills. I go back to my report writing and business planning with a happier heart.

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After a year of weekly online one-to-one reading sessions my colleagues and I were invited by @Chapter One UK and the school to meet the children we read with in person. It was great to meet such an enthusiastic group of readers. Reading with a Chapter One child has been one of my favourite volunteering opportunities and it's great that it runs through the whole school year.

🌟 Other ways to highlight our partnership

📹 Video testimonials

We are always looking for video testimonials from our volunteers to share on Chapter One's social media channels! This would involve a volunteer recording themselves on their mobile phone for around a minute or so, talking about their experience of being a volunteer. If you, as a Volunteer Coordinator, would like to record a video from a corporate partner perspective, explaining why you chose to partner with Chapter One, that would also be fantastic! Video testimonials are a powerful tool for us, particularly on social media, so if you or any of your volunteers are interested, please let us know.

Here’s an example of a great video by one of our Liberty Global volunteers.

✨ Going above and beyond

Want to go 'above and beyond' your partnership and enter into other forms of collaboration? This year, so far, there are plans for road safety campaigns, book drives, World Book Day story competitions, office visits and more! Get in touch with Anna Ansted, our Corporate Partnerships Manager at anna.ansted@chapterone.org if you would like to discuss a collaboration idea!

We’re always very happy to collaborate with our partners on press releases showcasing their commitment to Chapter One and the amazing support from their volunteers. Here are some examples from our partners Draeger and Sodexo Stop Hunger Foundation, who shared details of their partnerships with the media!

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