Big Give Christmas Challenge Communications Toolkit for our online reading volunteers
We are excited to be taking part in the Big Give’s Christmas Challenge to raise £15,000 in one week! Donations made to Chapter One during the campaign week (2 to 9 December 2025) will be doubled - can you help us to spread the word?
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Gift literacy. Unlock imagination. Transform lives
This December, Chapter One is taking part in the Big Give’s Christmas Challenge to raise £15,000 in one week! The campaign will help us raise vital funds to meet the increasing need for one-to-one reading support for children facing disadvantage in communities across the UK.
Donations to our campaign from midday on Tuesday 2 December until midday on Tuesday 9 December will be generously matched by The EQ Foundation, Clyde & Co, Compare the Market, Datagraphic, Euromonitor and Taylor & Francis, until we reach our target of £15,000.
How can you get involved?
🌟 Visit our Christmas Challenge campaign page and make a donation from midday on Tuesday 2 December until midday on Tuesday 9 December. Set a reminder so you remember not to miss your chance to double your donation! Want to get together with some colleagues to support us? Check out our Corporate Fundraising Ideas Pack - full of fun, festive activities that are perfect for workplace fundraising in the lead-up to, or during, the campaign week!
🌟 Register for Chapter One's Big Give Christmas Challenge Festive Book Guide event on 5 December at 12.30pm. Join us and connect with other Chapter One volunteers and discover perfect books for the young readers in your life - all while supporting a great cause. Sign up here!
🌟 Help us to spread the word and share information about the campaign with your networks. See suggested social media posts below!
📣 Help us spread the word about the campaign by posting on social media!
We’d love it if you could support our Christmas Challenge campaign on social media. Below is a suggested post (please do feel free to personalise this!) and some accompanying images.
We're also incredibly grateful for any support for posts on Chapter One's social media throughout the campaign! Even one share from you could inspire someone in your network to donate – and that donation will be doubled.
🔗 Don't forget to tag us!
Please don’t forget to tag us in your posts to make it easier for us (and others) to share and amplify them. Please also make sure you are following us!
LinkedIn: chapteroneuk
Instagram: @chapterone_uk
Facebook: ukchapterone
📷 Graphics and images
Images can be found in this Dropbox folder. If you have any issues accessing, please contact isabel.davies@chapterone.org
✏️ Suggested LinkedIn post
Here's a sobering fact: only 1 in 3 children aged 8-18 now enjoy reading. That's the lowest it's been in 20 years.
I volunteer with @Chapter One UK because I've seen what happens when we give struggling readers the right support. Just 30 minutes a week with a caring adult who believes in them creates an incredible transformation.
This week (2-9 December), Chapter One's Big Give Christmas Challenge makes your donation go twice as far. Every pound is DOUBLED, helping Chapter One to provide even more weekly 1:1 reading sessions to children facing disadvantage. 🌟📚⚡
As a volunteer, I've seen first-hand how these sessions transform the lives of young readers. Can you help? Donate here: https://donate.biggive.org/cam...
Not able to donate? Please help spread the word - and if your organisation would like to partner with Chapter One, I’d be happy to answer any questions!
#ChristmasChallenge
🙏 Thank you for your support!
Thank you so much for supporting Chapter One! If you have any questions related to social media/images, please contact Isabel Davies, our Social Media and Communications Officer, isabel.davies@chapterone.org
If you have any questions related to donating, read our FAQs and/or please contact: Rhiannon Lucas-Thompson, Fundraising Officer, at rhiannon.lucas-thompson@chapterone.org
It all starts with literacy.