A Social Media Toolkit for our online reading volunteers

Use this toolkit to quickly and easily share your support for Chapter One!


The need for our programme is greater than ever due to the pressures families and children are under with the cost-of-living crisis. And the legacy of Covid school closures is still affecting young readers. You, our wonderful online reading volunteers, are Chapter One's best ambassadors! We would love you to help spread the word about the work you do to help transform children's futures by actively promoting it on your personal social media networks. You could post about the excitement of watching your student’s confidence soar, or reflect on how you are benefiting from the experience of reading with a child. Many volunteers tell us that reading with Chapter One gives them 30 minutes when they can switch off from the pressures of the working day and enjoy a meaningful 1:1 human connection.

If you are able to record short video testimonial or take a selfie during a reading session then even better!

First things first - please make sure you are following our social media channels!

LinkedIn: chapteroneuk

Subscribe to our LinkedIn newsletter

X: @chapterone_uk

Instagram: @chapterone_uk

Facebook: ukchapterone

• Please include our handles (on X and Instagram) or tag us (on LinkedIn and Facebook) in your posts to make it easier for us to share and amplify them.

• Chapter One's tagline is It All Starts With Literacy. Please do include hashtag #ItAllStartsWithLiteracy wherever possible in your social media posts.

Suggested posts on X

I love being an online reading #volunteer with @chapterone_uk! It’s a really fulfilling 30 minutes of my week and I don’t even need to leave my desk! Ask me anything about my experience and I would be happy to help! chapterone.org

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I had another Chapter One session today with my student and it was amazing! We went through a story, then did a bit of Three in a Row and Guess the Word. The whole experience was very fun and rewarding! chapterone.org #volunteer

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My @chapterone_uk online reading session left me smiling from ear to ear today! I even heard my little one say ‘it’s reading time, I’m lucky!’ as they joined the call. Such a pleasure! chapterone.org #volunteer

Examples of volunteers' LinkedIn posts (these also work for Instagram or Facebook!)

Did you know that 40% of 11 year-olds in England from disadvantaged backgrounds leave primary school unable to read to the expected standard? Through Chapter One, a number of my colleagues and I are volunteering online for 30 minutes a week to help disadvantaged children improve their reading skills. The whole experience is fun and rewarding and so easy to fit into my working week. Ask me anything about my experience - I would be happy to help! chapterone.org #ItAllStartsWithLiteracy #employeevolunteering #onlinevolunteering #corporatepartnerships #employeewellbeing #socialvalue

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After reading weekly online one-to-one reading sessions my colleagues and I were invited by Chapter One and the school to meet the children we read with in person. It was great to meet such an enthusiastic group of children! Reading with a Chapter One child has been one of my favourite volunteering opportunities and it's great that it runs through the whole school year. chapterone.org #ItAllStartsWithLiteracy #employeevolunteering #onlinevolunteering #corporatepartnerships #socialvalue

World Book Day 2024 social media toolkit

Join in with us on social media on World Book Day to talk about the importance of helping more children to form a life-long habit of reading for pleasure and the improved life chances this brings them. We have put together a special World Book Day 2024 social media toolkit to make it as easy as possible for you. Download by clicking on the button below.

Logos and images

If you’d like to use a Chapter One image, you will find a selection of our logos, photos and graphics via this Dropbox. If you have any issues with accessing, please contact Chapter One’s Social Media and Communications Officer, Isabel Davies isabel.davies@chapterone.org.

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Questions or ideas you'd like to discuss with us? We'd love to hear from you!

Rebecca Hewitt, Marketing and Communications Manager rebecca.hewitt@chapterone.org

Anna Ansted, Corporate Partnerships Manager
anna.ansted@chapterone.org

It all starts with literacy.